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Established in 2020, we've skyrocketed as one of the fastest-growing gaming talent agencies in the world. With over 80 exclusive creators across Twitch, YouTube and TikTok under our wing, our mission is to propel their career growth. Join our exceptional team to make it happen.

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GG Talent Group has worked with hundreds of brands across thousands of influencer marketing campaigns. We’ve worked with everything from the largest brands in the world to small indie publishers. There’s no limit to the scope or range of brands we work with.

What sets you apart from other gaming talent agencies?

GG Talent’s highly personalized and supportive talent management model is our strongest attribute. GG Talent treats its creators as people first, internet personalities second. Respect, integrity, and hard work guides every action of ours. We’re advisors, career developers, and a sounding board for your creative success.

What types of content creators do you specialize in?

GG Talent Group was born and bred in gaming. While we have certain niche areas such as music livestreamers, gaming is our focus and what we do best.

What are the requirements to join GG Talent Group?

In general, creators that are a good fit for GG Talent have already achieved a significant level of success in their content creation career.

We also look for creators that have that “something extra” quality. Loads of creators are “good” at video games. But it takes a special entertainer to be the type that brands love to work with.

Finally, diversity is hugely important to GG Talent. We love working with diverse creators that may have been overlooked by others, but have what it takes to build a solid career in content creation.

What is your fee structure?

We charge a competitive 20% on any sponsorship that we bring to you. For inbound sponsorships, such as through your business email or direct message, we lower that fee to 15%.

Do you really offer health care to US creators?

Yes! One of the first things we discovered when researching the creator industry was the lack of benefits. We wanted to change that, and so we did it. Any US-based creator on our roster is eligible for group-rate, high quality health, dental, vision, and life insurance benefits. GG Talent Group pays 50% of the premium. To our knowledge, we’re the first gaming talent management team to offer this. We hope others follow suit!

How do you support creator growth?

Each creator’s journey is different, so we take a personalized approach. Some creators need help diversifying their content to other platforms. Others need to scale on their existing platforms. Whatever the challenge, we’re here to help guide you on your career goals. Sometimes help assembling the right editing team is enough. For others, they need more data and analytics to succeed. Some of our creators just need a creative sounding board for new ideas. Whatever the challenge, we’re here to support and advise.

What’s the key to success as a content creator?

Short answer? Hard work. No really, there’s nothing in the world that will make you grow faster, earn more, and become more well-known than working hard.

Here’s the long answer. We have reached a stage in gaming content creation where it is no longer possible to grow (in most cases) by just grinding. You could stream 300+ hours a month on Twitch and sit at single digit viewers for YEARS without the right approach.

Today’s gaming creators need to have a plan, passion for a niche that isn’t saturated, and scalable content. It’s not enough to create content on one platform in a saturated niche. To have the best chance at long-term success, you need to be focused, multi-platform, and searchable everywhere all the time. It’s a sobering fact, but that’s where we are in the space.

Need a gaming strategy that works?

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